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If there is one tool that can be useful and helpful to you, it is Google AdWords. However, this is only the case if you use it in the right way.

In the world of customer service, what you mean and what you say are integral. Here are the key takeaways to remember from this infographic.

Planning to send a text message to your audience? Then you know you have to capture their attention in a glance.

The Digital News Report 2017 found that Malaysians are the world’s largest users of WhatsApp at 51 per cent.

Between 40-70% of customers end relationships with businesses that provide bad customer service experiences?

According to Radicati Group, in 2015 there are over 205 billion emails sent worldwide per day, of which more than half are business emails.

Since Facebook has such a huge user base, chances are your potential customers will check out your Facebook presence first.

Whether you’re an experienced social user or not, moderating comments and managing communities is an entirely different ballgame.

All small business owners have their bugaboos. Some may be terrible at following a budget or tracking finances. Another may avoid marketing like the plague, while others may have a tough time managing a difficult customer. Do complaining customers freak you out? Does it drive you crazy when your customers are overly agreeable? Or if

When was the last time your business blew away the competition on Facebook? Facebook can be a great way to get your content in front of readers’ eyes, but it also presents a huge challenge to business pages that have to compete with incoming messages, trending tags, friends’ selfies, and blasts from the past –