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Facebook now has 5 million monthly advertisers on its platform, the company announced in a blog post Monday, and appears to be eyeing small businesses as a key driver for continued
Instagram is mimicking Snapchat, and Snapchat is feeling the pain.
For many of us, social media is part of our daily routine. We check Facebook while waiting in line at the grocery store, watch a few YouTube videos as we’re cooking dinner, and o
In a new tactic from the Federal Trade Commission, it is now taking aim at social media celebrity influencers on Instagram per Business Insider.
With the rapid growth in social media and content marketing, there is greater interest than ever among brands to embark on “influencer” campaigns. Recently, I participated in a
McDonald’s Malaysia has come on board as one of the sponsors of the 29th SEA Games and the 9th ASEAN Para Games (Kuala Lumpur 2017 – KL2017).
I hate big data. Yes, you heard correct – big data is the new thing and marketers, including myself, hate to learn new things (as do most people once they are used to a system).
Mohamed Adam Wee Abdullah, group CMO and group chief customer experience officer at CIMB Group said that 2020 is going to get more fragmented and complicated. Wee was speaking at t
With 2.8 billion active social media users, maintaining an active presence on these networks is becoming increasingly important in getting your business front of your ideal audienc